Must-Have Makeup Dupes

By Caroline Pierce

If you have been on TikTok recently you know that people are going crazy over makeup dupes! Whether it’s primers, blushes, or lipglosses, people have found drugstore products that are similar to high-end ones. We are here to share our favorite dupes on the market!

Milk Hydro Grip Primer vs. e.l.f Power Grip Primer

Milk’s primer is $36 while e.l.f’s primer comes in at $10. Both primers contain a gel formula that grips to your makeup, making your skin flawless all day. However, e.l.f’s newest primer offers 4% niacinamide that boosts your skin’s hydration. Makeup and skincare in one product sounds like a great deal to me.

Giorgio Armani Luminous Silk Foundation vs. L’Oreal Paris Infallible 24HR Fresh Wear Foundation

Giorgio Armani’s foundation is $69 while L’Oreal’s is $15.99. These two foundations have similar textures and easily melt into the skin when applied. Both offer a diverse range of shades making them a more accessible products. In the end, you can’t go wrong with either foundation but if you are looking to save money L’Oreal is a fantastic option.

Kosas Revealer Super Creamy + Brightening Concealer vs. NYX Bare With Me Concealer Serum

Kosas’s concealer is $30 while NYX’s is $11. Both concealers have a medium-coverage creamy formula that gives a natural finish to the skin. With both concealers’ having the ability to hide redness and smooth skin, NYX competes with Kosas as the cheaper option. Think about giving NYX a chance next time you run out of concealer. You just might be surprised by how much you love this dupe!

Charlotte Tilbury Hollywood Contour Wand vs. Milani Conceal + Perfect Liquid Contour

The Charlotte Tilbury contour comes in at $42 while the Milani contour comes in at $11.99. The products both have the ability to sculpt the face and offer an amazing glow. However, Milani can also be used as a concealer and bronzer given its bendable and lightweight formula. Get more out of your contour by spending less and choosing Milani.

Rare Beauty Soft Pinch Liquid Blush vs. Makeup Revolution Blush Bomb Cream Blusher

The wildly popular Rare Beauty blush is $23 and the Makeup Revolution blush is $8. Both blushes blend beautifully on the skin and come in a variety of shades. The applicators on these blushes offer a quick way to give your skin a pop of color. Next time you are out of liquid blush try Makeup Revolution to get the same effect for less.

Charlotte Tilbury Airbrush Flawless Finish Setting Powder vs. Revolution Pro CC Perfecting Press Powder

Charlotte Tilbury’s setting powder comes in at $48 and Revolution Pro’s comes in at $14. Both powders deliver a natural airbrush look to the skin that reduces flashback. Although it is hard to resist the iconic name of Charlotte Tilbury, Revolution Pro’s setting powder offers the same benefits for cheaper.

Rare Beauty Positive Light Liquid Luminizer Highlight vs. Wet n Wild Hello Halo Liquid Highlighter

The Rare Beauty liquid highlight is $25 while the Wet n Wild liquid highlight is $5.99. Just like Charlotte Tilbury, it is hard to not buy makeup made by Selena Gomez. However, Wet n Wild delivers beautiful highlighters in the same shades as Rare Beauty. Both highlighters have a pearlescent shimmery glow that’s buildable and sits well over your makeup. The main difference is that you can experiment with a variety of shades for a cheaper price.

Anastasia Brow Freeze vs. e.l.f. Brow Lift Gel

Anastasia’s brow gel is $23 while e.l.f.’s is $6. Both have the ability to sculpt the brows and give a laminated look. However, in my experience, brow gel runs out fast and a cheaper option is often more practical. Next time you reach for the Anastasia gel think about trying e.l.f.’s as many people love the product.

Hourglass Phantom Volumizing Glossy Balm vs. Revlon Super Lustrous Glass Shine Lipstick

Hourglass Glossy Balm comes in at $36 while Revlon’s lipstick comes in at $9. Both lip products offer an incredible shine that gives a dewy and plump look. Although Revlon is a lipstick, it still has a gloss appearance just not as intense as Hourglass. If you are wanting to experiment with shades, I recommend buying the cheaper option so you can test out different lip colors.

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